- Vasco joins a roster of over 100 major global sporting organisations that have already embraced the Socios.com app to enhance the fan experience for their supporters. The list includes football giants such as FC Barcelona, Paris Saint-Germain, Manchester City, Juventus, Inter Milan, Arsenal, Atlético Madrid, AS Roma, Galatasaray and many more.
- The partnership expands Socios.com’s Brazilian roster to seven clubs, confirming Brazil as the fastest growing market for the company both in terms of partners and users.
RIO DE JANEIRO – JANUARY 18TH: CR Vasco da Gama, in partnership with Chiliz, the leading blockchain providers for the sports and entertainment industry, have announced that they will launch their official Fan Token $VASCO on the Socios.com all-in-one fan engagement and rewards app.
Based in Rio de Janeiro, Vasco, as it’s popularly known, has one of the richest legacies in Brazilian football, having won 24 times the Campeonato Carioca, four times the Campeonato Brasileiro and once the Copa do Brasil. On the international stage, the club conquered the Copa Libertadores in 1998 and reached the final of the FIFA Club World Cup in 2000 led by global legend Romário, one of the club’s biggest icons.
The $VASCO Fan Token will unlock unprecedented opportunities for Vasco’s estimated 12 million fans to engage with and influence the team regardless of where in the world they are based. $VASCO Fan Token holders will be able to have a say on a wide range of fan-related decisions such as kit designs, squad numbers for new signings, celebration songs, inspirational messages and other fan-related topics by voting on binding polls on the Socios.com app.
Influencing the club is just one of the many perks of this innovative tool that is changing the way fans connect with their teams and heroes across the global sports industry. $VASCO holders will also enjoy exclusive discounts and promotions as well as the chance to earn unique rewards, from signed merch and VIP tickets to NFTs (Non-Fungible Tokens), which will allow fans to hold and collect the most memorable moments in the history of their beloved team like never before.
Fans will also be able to connect with other fans around the world, putting their skills to the test in games and quizzes, competing in global leaderboards and earning real-life and digital club-related rewards, benefits and experiences along the way.
In 2021, Socios.com Fan Token partners launched over 300 Fan Polls on the app and rewarded 5,000 Fan Token holders with club merch, tickets, VIP experiences and other prizes.
The launching date of the $VASCO Fan Token will be announced soon as will the subject of the first Fan Poll, which will be available on the Socios.com app as soon as the Token is released.
Vasco da Gama, a club that over the years has forged a reputation for embracing innovation, joins a network of over 100 sporting organisations worldwide that have already embraced Socios.com’s cutting-edge blockchain technology to enhance the experience of their fans. The roster features football giants such as FC Barcelona, Paris Saint-Germain, Manchester City, Juventus, Inter Milan, Arsenal, Atlético Madrid, AS Roma, Galatasaray and many more. Other Socios.com partners include leading MMA brands, Formula 1 teams, esports clubs and NHL, NFL, MLS and NBA franchises.
The partnership with Vasco expands Socios.com’s Brazilian roster to seven clubs and consolidates the country as the fastest growing market for the company. Brazil has provided 40 percent of Socios.com’s new users since September.
With 1,3 million users across 167 different countries, Socios.com is a direct-to-consumer (D2C) platform that uses blockchain technology to provide the world’s leading sporting organisations with the tools to engage with and monetize their global fanbases. The company has major expansion plans and is targeting many more Fan Token launches throughout the world. Socios.com recently opened new regional headquarters in Madrid, Istanbul, São Paulo and Buenos Aires, and will soon open offices in Italy and North America.
Vitor Roma, Marketing VP of Vasco da Gama, said: “We are very proud with the arrival of Socios.com to Vasco. The global leaders in the Fan Token space chose Vasco to be one of their Brazilian partners, after a very careful negotiation that took a few months. This is an important step in the club’s digital transformation process despite all the difficulties. To Vasco’s fans I say: stay tuned because the $VASCO is arriving soon, and Vasco’s fan members will receive a special gift.”
Alexandre Dreyfus, CEO of Chiliz and Socios.com, added: “We are very happy to add Vasco da Gama to our impressive roster of Brazilian partners. Vasco not only has a rich legacy and a huge and passionate fanbase, but over the years it has forged a reputation for embracing innovation. I’m sure this partnership will contribute to make our platform stronger and, most important, to create new opportunities for football fans all over the world”.
